Tuesday, January 4, 2011

Making Money



This is the second and final part of a series of posts that looks at why I am skeptical that The Giving Pledge will have the kind of impact many people are saying it will. In Part I, I explored how the pledge is likely to have an extremely small impact on total giving, and how little money will likely benefit underserved communities.



Below, I look at how giving by billionaire philanthropists has typically been limited in its effectiveness and has dangerous implications for democratic decision-making.





Billionaire philanthropy has real limits and risks.



Billionaires don't typically like to share power.



Some forward-thinking foundations share power with communities by including grantees or the constituent perspective on their boards. Others share power by giving most of their grants in the form of unrestricted general operating support so that the leaders of the nonprofits can best decide how to spend the money.



But most billionaire philanthropists don't follow these practices. The current trend in philanthropy is to develop highly specific theories of change around narrowly defined issues, and then to look for nonprofits that can carry out the foundation's plan. It's often called "strategic philanthropy." In this approach, the billionaires and their families get to decide what the problems are facing communities and how best to solve them.



"What's wrong with that? It's their money," you might ask.



First, it's not entirely their money. Dollars donated by millionaires and billionaires should be thought of as partially public dollars. Given our current tax code, most gifts by the ultra-wealthy are subsidized at the 35 percent level by other taxpayers. A foundation created with a $1 billion gift is really $650 million from the donor and $350 million from the tax-paying public. When tax-exempt donations are made, the U.S. Treasury forgoes revenue, and other taxpayers pay higher rates to make up the difference.



Second, there are real risks for democracy when we allow billionaires to have undue influence on public institutions. It has been well documented how the charitable choices of the ultra-wealthy are influencing government policy in this country and around the world. For just one example, look to an opinion piece in the Chronicle of Philanthropy, where education historian Diane Ravitch explains, "A foundation's offer of a multimillion-dollar grant is enough to cause most superintendents and school boards to drop everything and reorder their priorities."



Third, having billionaires tightly control the decision-making process is not optimally effective, for three reasons.



  • Overwhelming evidence from groups like Grantmakers for Effective Organizations and the Center for Effective Philanthropy shows that when nonprofits receive unrestricted support, they have greater impact. That's because the people closest to the problems, those running nonprofits, often have important insights about how to find solutions. So to increase impact, billionaire pledge-takers would be wise to give more unrestricted funding.


  • Research by theorist Scott Page demonstrates that diverse groups make better decisions, so a foundation that has a diverse board is likely to be more effective than a foundation with a small board that includes only the donor and a few members of his or her family. Advisory committees are a good half-way step, but there is no substitute for truly sharing power by adding community perspectives to the board of trustees.


  • Another way billionaires often fall short of being optimally effective is that they tend to favor technocratic approaches to solving social problems. Yet, as philanthropy expert Michael Edwards points out in his latest book, many of the most pressing challenges we face are not best addressed with a business-oriented approach. Thorny social problems require investments in civil society and social justice, not technocratic business-driven solutions. Unfortunately, despite the fact that it is well documented that foundation investments in advocacy, community organizing and civic engagement have an incredibly high return on investment, few high-net-worth donors currently focus on promoting social justice in these ways.




    Happily, a few of the billionaire donors who have taken the pledge are leaders in social justice giving. Herb and Marion Sandler are among them -- they're big supporters of grassroots community organizing. Jean and Steve Case, too, have devoted more than 30 percent of their foundation's grant dollars to social justice causes, primarily by investing heavily in civic engagement. But these donors are the exception rather than the rule among billionaire philanthropists.



What's needed to mitigate these risks and limitations is for billionaire pledge-takers to recognize that donors, taxpayers and nonprofits are really all partners in pursuit of the common good. We all have certain rights and responsibilities in this partnership. And as true partners, we need to share power. If signers of The Giving Pledge think about their philanthropy in this way, it will help democratize their work and lead to better results.



(For more critiques of strategic philanthropy, check out these posts from Sean Stannard-Stockton, Susan Berresford and William Schambra.)



Final Thoughts



The Rev. Dr. Martin Luther King, Jr. once noted, "Philanthropy is commendable, but it must not cause the philanthropist to overlook the circumstances of economic injustice which make philanthropy necessary."



As I stated up front, all things considered, I'm glad the Gateses and Mr. Buffett started The Giving Pledge. It's better for our nation and the world to have billionaires giving to charity than to leave vast amounts of their wealth exclusively to their kids. I hope this initiative inspires bolder giving from billionaires, millionaires and the rest of us.



But it's not just the amount of giving that matters. The quality of the giving matters, too.



Thus far, The Giving Pledge has been silent on these questions of quality, following a politically safer route that says implicitly that all charitable giving is noble and of equal value. But that's just not true. The choices philanthropists make determine to what extent the common good is served by their generosity. We should all hope they make good choices.









The Weekly Standard blows the lid off another non-scandal -- and, in the process, all but begs House Republicans to conduct a wasteful and inane investigation:




HHS is Paying Google with Taxpayer Money to Alter 'Obamacare' Search Results (Updated)



The brazenness of the Obama administration never ceases to amaze. Try typing "Obamacare" into Google, and you'll find that the first entry is now the Obama administration's www.healthcare.gov. If you don't particularly like that result, you'll probably hate the fact that you're paying for it.



...



Using taxpayers' money to alter the results of search engines and to control the flow of information is disturbing on multiple levels. It's particularly disturbing when it's done to promote a massive expansion of government power, like Obamacare. And one wonders how – or if – it's even legal. 



Perhaps the new House of Representatives will want to ask the unelected Secretary Sebelius to explain how, or why, she thinks such use of taxpayers' money to promote a particular -- and highly unpopular -- political agenda is legally or substantively justifiable.




This is dumb, even for the Weekly Standard (though not too dumb to get Townhall in a lather.) 



"Obamacare" isn't a "political agenda," it's a government program, passed by Congress and signed into law by the President. The government has a natural and appropriate interest in making sure the public knows how a new government program works. The public, quite obviously, has such an interest as well.



Buying ads on Google isn't "control[ing] the flow of information," it's buying ads. It isn't a nefarious bribe to get Google to alter search results; it's how Google ads work. Here's the first example that popped into my head:







See what happened there? I typed "the weekly standard" into Google's search box, and Google put an ad for the Weekly Standard atop my search results. That's exactly what happened with the www.healthcare.gov ads in question. Here's a screenshot, from Politico's Ben Smith:







So, this is nothing more than the government buying ads, exactly -- exactly -- like The Weekly Standard does. Is that a scandal? Of course not. The government buys ads all the time. Like those military recruitment commercials you probably see a few hundred times a year. I haven't seen the Weekly Standard denounce that as an illegal use of taxpayer money to promote a political agenda by controlling the flow of information. Good thing, too: Such a complaint would be stupid.



robert shumake

Opinion: Can Oprah Help Restore Civility? - AOL <b>News</b>

Oprah began her new cable television network -- OWN -- at noon on New Year's Day, a network dedicated to the total and complete absence of mean-spiritedness.

500 More Red-Winged Blackbirds Found Dead in Louisiana - AOL <b>News</b>

Days after 100000 fish and approximately 4000 red-winged blackbirds were found dead in Arkansas, 500 deceased blackbirds and starlings were discovered on a Louisiana highway.

John Roberts Leaves CNN for Fox <b>News</b> - NYTimes.com

Executives at CNN confirmed Monday that John Roberts, who served as the morning anchor for the network since April 2007, would be joining Fox News as a national correspondent.


robert shumake

Opinion: Can Oprah Help Restore Civility? - AOL <b>News</b>

Oprah began her new cable television network -- OWN -- at noon on New Year's Day, a network dedicated to the total and complete absence of mean-spiritedness.

500 More Red-Winged Blackbirds Found Dead in Louisiana - AOL <b>News</b>

Days after 100000 fish and approximately 4000 red-winged blackbirds were found dead in Arkansas, 500 deceased blackbirds and starlings were discovered on a Louisiana highway.

John Roberts Leaves CNN for Fox <b>News</b> - NYTimes.com

Executives at CNN confirmed Monday that John Roberts, who served as the morning anchor for the network since April 2007, would be joining Fox News as a national correspondent.


robert shumake detroit


This is the second and final part of a series of posts that looks at why I am skeptical that The Giving Pledge will have the kind of impact many people are saying it will. In Part I, I explored how the pledge is likely to have an extremely small impact on total giving, and how little money will likely benefit underserved communities.



Below, I look at how giving by billionaire philanthropists has typically been limited in its effectiveness and has dangerous implications for democratic decision-making.





Billionaire philanthropy has real limits and risks.



Billionaires don't typically like to share power.



Some forward-thinking foundations share power with communities by including grantees or the constituent perspective on their boards. Others share power by giving most of their grants in the form of unrestricted general operating support so that the leaders of the nonprofits can best decide how to spend the money.



But most billionaire philanthropists don't follow these practices. The current trend in philanthropy is to develop highly specific theories of change around narrowly defined issues, and then to look for nonprofits that can carry out the foundation's plan. It's often called "strategic philanthropy." In this approach, the billionaires and their families get to decide what the problems are facing communities and how best to solve them.



"What's wrong with that? It's their money," you might ask.



First, it's not entirely their money. Dollars donated by millionaires and billionaires should be thought of as partially public dollars. Given our current tax code, most gifts by the ultra-wealthy are subsidized at the 35 percent level by other taxpayers. A foundation created with a $1 billion gift is really $650 million from the donor and $350 million from the tax-paying public. When tax-exempt donations are made, the U.S. Treasury forgoes revenue, and other taxpayers pay higher rates to make up the difference.



Second, there are real risks for democracy when we allow billionaires to have undue influence on public institutions. It has been well documented how the charitable choices of the ultra-wealthy are influencing government policy in this country and around the world. For just one example, look to an opinion piece in the Chronicle of Philanthropy, where education historian Diane Ravitch explains, "A foundation's offer of a multimillion-dollar grant is enough to cause most superintendents and school boards to drop everything and reorder their priorities."



Third, having billionaires tightly control the decision-making process is not optimally effective, for three reasons.



  • Overwhelming evidence from groups like Grantmakers for Effective Organizations and the Center for Effective Philanthropy shows that when nonprofits receive unrestricted support, they have greater impact. That's because the people closest to the problems, those running nonprofits, often have important insights about how to find solutions. So to increase impact, billionaire pledge-takers would be wise to give more unrestricted funding.


  • Research by theorist Scott Page demonstrates that diverse groups make better decisions, so a foundation that has a diverse board is likely to be more effective than a foundation with a small board that includes only the donor and a few members of his or her family. Advisory committees are a good half-way step, but there is no substitute for truly sharing power by adding community perspectives to the board of trustees.


  • Another way billionaires often fall short of being optimally effective is that they tend to favor technocratic approaches to solving social problems. Yet, as philanthropy expert Michael Edwards points out in his latest book, many of the most pressing challenges we face are not best addressed with a business-oriented approach. Thorny social problems require investments in civil society and social justice, not technocratic business-driven solutions. Unfortunately, despite the fact that it is well documented that foundation investments in advocacy, community organizing and civic engagement have an incredibly high return on investment, few high-net-worth donors currently focus on promoting social justice in these ways.




    Happily, a few of the billionaire donors who have taken the pledge are leaders in social justice giving. Herb and Marion Sandler are among them -- they're big supporters of grassroots community organizing. Jean and Steve Case, too, have devoted more than 30 percent of their foundation's grant dollars to social justice causes, primarily by investing heavily in civic engagement. But these donors are the exception rather than the rule among billionaire philanthropists.



What's needed to mitigate these risks and limitations is for billionaire pledge-takers to recognize that donors, taxpayers and nonprofits are really all partners in pursuit of the common good. We all have certain rights and responsibilities in this partnership. And as true partners, we need to share power. If signers of The Giving Pledge think about their philanthropy in this way, it will help democratize their work and lead to better results.



(For more critiques of strategic philanthropy, check out these posts from Sean Stannard-Stockton, Susan Berresford and William Schambra.)



Final Thoughts



The Rev. Dr. Martin Luther King, Jr. once noted, "Philanthropy is commendable, but it must not cause the philanthropist to overlook the circumstances of economic injustice which make philanthropy necessary."



As I stated up front, all things considered, I'm glad the Gateses and Mr. Buffett started The Giving Pledge. It's better for our nation and the world to have billionaires giving to charity than to leave vast amounts of their wealth exclusively to their kids. I hope this initiative inspires bolder giving from billionaires, millionaires and the rest of us.



But it's not just the amount of giving that matters. The quality of the giving matters, too.



Thus far, The Giving Pledge has been silent on these questions of quality, following a politically safer route that says implicitly that all charitable giving is noble and of equal value. But that's just not true. The choices philanthropists make determine to what extent the common good is served by their generosity. We should all hope they make good choices.









The Weekly Standard blows the lid off another non-scandal -- and, in the process, all but begs House Republicans to conduct a wasteful and inane investigation:




HHS is Paying Google with Taxpayer Money to Alter 'Obamacare' Search Results (Updated)



The brazenness of the Obama administration never ceases to amaze. Try typing "Obamacare" into Google, and you'll find that the first entry is now the Obama administration's www.healthcare.gov. If you don't particularly like that result, you'll probably hate the fact that you're paying for it.



...



Using taxpayers' money to alter the results of search engines and to control the flow of information is disturbing on multiple levels. It's particularly disturbing when it's done to promote a massive expansion of government power, like Obamacare. And one wonders how – or if – it's even legal. 



Perhaps the new House of Representatives will want to ask the unelected Secretary Sebelius to explain how, or why, she thinks such use of taxpayers' money to promote a particular -- and highly unpopular -- political agenda is legally or substantively justifiable.




This is dumb, even for the Weekly Standard (though not too dumb to get Townhall in a lather.) 



"Obamacare" isn't a "political agenda," it's a government program, passed by Congress and signed into law by the President. The government has a natural and appropriate interest in making sure the public knows how a new government program works. The public, quite obviously, has such an interest as well.



Buying ads on Google isn't "control[ing] the flow of information," it's buying ads. It isn't a nefarious bribe to get Google to alter search results; it's how Google ads work. Here's the first example that popped into my head:







See what happened there? I typed "the weekly standard" into Google's search box, and Google put an ad for the Weekly Standard atop my search results. That's exactly what happened with the www.healthcare.gov ads in question. Here's a screenshot, from Politico's Ben Smith:







So, this is nothing more than the government buying ads, exactly -- exactly -- like The Weekly Standard does. Is that a scandal? Of course not. The government buys ads all the time. Like those military recruitment commercials you probably see a few hundred times a year. I haven't seen the Weekly Standard denounce that as an illegal use of taxpayer money to promote a political agenda by controlling the flow of information. Good thing, too: Such a complaint would be stupid.



robert shumake

make-money-not-art by Marco Gervasio


robert shumake

Opinion: Can Oprah Help Restore Civility? - AOL <b>News</b>

Oprah began her new cable television network -- OWN -- at noon on New Year's Day, a network dedicated to the total and complete absence of mean-spiritedness.

500 More Red-Winged Blackbirds Found Dead in Louisiana - AOL <b>News</b>

Days after 100000 fish and approximately 4000 red-winged blackbirds were found dead in Arkansas, 500 deceased blackbirds and starlings were discovered on a Louisiana highway.

John Roberts Leaves CNN for Fox <b>News</b> - NYTimes.com

Executives at CNN confirmed Monday that John Roberts, who served as the morning anchor for the network since April 2007, would be joining Fox News as a national correspondent.


robert shumake

Opinion: Can Oprah Help Restore Civility? - AOL <b>News</b>

Oprah began her new cable television network -- OWN -- at noon on New Year's Day, a network dedicated to the total and complete absence of mean-spiritedness.

500 More Red-Winged Blackbirds Found Dead in Louisiana - AOL <b>News</b>

Days after 100000 fish and approximately 4000 red-winged blackbirds were found dead in Arkansas, 500 deceased blackbirds and starlings were discovered on a Louisiana highway.

John Roberts Leaves CNN for Fox <b>News</b> - NYTimes.com

Executives at CNN confirmed Monday that John Roberts, who served as the morning anchor for the network since April 2007, would be joining Fox News as a national correspondent.


robert shumake

Most people know credit card companies as high-fee very profitable companies. They have to be making money - after all they sent 20 credit card offers out for every person in the United States last year! Although credit card companies are multibillion dollar industries, there is a small percentage of individuals who have figured out how to make money off the credit card companies.

It's called credit card arbitrage, and here's how it works. There is so much credit available, credit card companies are willing to offer people with good credit a very large credit line, with an introductory grace period of over a year at 0% interest and a 0% fee to transfer a balance onto it. These savvy consumers are making use of these cards, often more than one.

They will sign up for these cards and put the money from the card in a high interest money market savings account. Money market accounts earn about 5% right now. So if you borrow money for 12 or 18 months at 0% and lend it out at about 5%, you are getting a pretty big spread. Once the credit card introductory term is nearing an end, the credit card arbitragers will write a check and pay off their balance with the initial principle that they had borrower, keeping their 5% spread.

Let's look at an example. Let's say that you get a $50,000 credit line with an introductory rate of 0% for 12 months. If you took out the $50,000 and put it in a high interest savings account earning 5%, you would make $2,500 in that year based on the differing interest rates!

If this is such a great thing, why aren't more people doing it? Well, dealing with credit card companies often involves risk. Some people play the arbitrage game and come out quite well and profitable from the situation. Others don't know that it can be done. While others are more adverse to risk and don't want to play that game. Some credit card companies have been "playing games" with their consumers with numerous provisions to where they can increase your interest rate for any number of things, such as if you have too much credit, or defaulted on a loan at another bank! This is what is called a "universal default" provision, and they're growing. If you want to play the arbitrage game, you had better know what you are getting your self into; otherwise you will be in a world of hurt.


robert shumake

Opinion: Can Oprah Help Restore Civility? - AOL <b>News</b>

Oprah began her new cable television network -- OWN -- at noon on New Year's Day, a network dedicated to the total and complete absence of mean-spiritedness.

500 More Red-Winged Blackbirds Found Dead in Louisiana - AOL <b>News</b>

Days after 100000 fish and approximately 4000 red-winged blackbirds were found dead in Arkansas, 500 deceased blackbirds and starlings were discovered on a Louisiana highway.

John Roberts Leaves CNN for Fox <b>News</b> - NYTimes.com

Executives at CNN confirmed Monday that John Roberts, who served as the morning anchor for the network since April 2007, would be joining Fox News as a national correspondent.


robert shumake

make-money-not-art by Marco Gervasio


robert shumake


This is the second and final part of a series of posts that looks at why I am skeptical that The Giving Pledge will have the kind of impact many people are saying it will. In Part I, I explored how the pledge is likely to have an extremely small impact on total giving, and how little money will likely benefit underserved communities.



Below, I look at how giving by billionaire philanthropists has typically been limited in its effectiveness and has dangerous implications for democratic decision-making.





Billionaire philanthropy has real limits and risks.



Billionaires don't typically like to share power.



Some forward-thinking foundations share power with communities by including grantees or the constituent perspective on their boards. Others share power by giving most of their grants in the form of unrestricted general operating support so that the leaders of the nonprofits can best decide how to spend the money.



But most billionaire philanthropists don't follow these practices. The current trend in philanthropy is to develop highly specific theories of change around narrowly defined issues, and then to look for nonprofits that can carry out the foundation's plan. It's often called "strategic philanthropy." In this approach, the billionaires and their families get to decide what the problems are facing communities and how best to solve them.



"What's wrong with that? It's their money," you might ask.



First, it's not entirely their money. Dollars donated by millionaires and billionaires should be thought of as partially public dollars. Given our current tax code, most gifts by the ultra-wealthy are subsidized at the 35 percent level by other taxpayers. A foundation created with a $1 billion gift is really $650 million from the donor and $350 million from the tax-paying public. When tax-exempt donations are made, the U.S. Treasury forgoes revenue, and other taxpayers pay higher rates to make up the difference.



Second, there are real risks for democracy when we allow billionaires to have undue influence on public institutions. It has been well documented how the charitable choices of the ultra-wealthy are influencing government policy in this country and around the world. For just one example, look to an opinion piece in the Chronicle of Philanthropy, where education historian Diane Ravitch explains, "A foundation's offer of a multimillion-dollar grant is enough to cause most superintendents and school boards to drop everything and reorder their priorities."



Third, having billionaires tightly control the decision-making process is not optimally effective, for three reasons.



  • Overwhelming evidence from groups like Grantmakers for Effective Organizations and the Center for Effective Philanthropy shows that when nonprofits receive unrestricted support, they have greater impact. That's because the people closest to the problems, those running nonprofits, often have important insights about how to find solutions. So to increase impact, billionaire pledge-takers would be wise to give more unrestricted funding.


  • Research by theorist Scott Page demonstrates that diverse groups make better decisions, so a foundation that has a diverse board is likely to be more effective than a foundation with a small board that includes only the donor and a few members of his or her family. Advisory committees are a good half-way step, but there is no substitute for truly sharing power by adding community perspectives to the board of trustees.


  • Another way billionaires often fall short of being optimally effective is that they tend to favor technocratic approaches to solving social problems. Yet, as philanthropy expert Michael Edwards points out in his latest book, many of the most pressing challenges we face are not best addressed with a business-oriented approach. Thorny social problems require investments in civil society and social justice, not technocratic business-driven solutions. Unfortunately, despite the fact that it is well documented that foundation investments in advocacy, community organizing and civic engagement have an incredibly high return on investment, few high-net-worth donors currently focus on promoting social justice in these ways.




    Happily, a few of the billionaire donors who have taken the pledge are leaders in social justice giving. Herb and Marion Sandler are among them -- they're big supporters of grassroots community organizing. Jean and Steve Case, too, have devoted more than 30 percent of their foundation's grant dollars to social justice causes, primarily by investing heavily in civic engagement. But these donors are the exception rather than the rule among billionaire philanthropists.



What's needed to mitigate these risks and limitations is for billionaire pledge-takers to recognize that donors, taxpayers and nonprofits are really all partners in pursuit of the common good. We all have certain rights and responsibilities in this partnership. And as true partners, we need to share power. If signers of The Giving Pledge think about their philanthropy in this way, it will help democratize their work and lead to better results.



(For more critiques of strategic philanthropy, check out these posts from Sean Stannard-Stockton, Susan Berresford and William Schambra.)



Final Thoughts



The Rev. Dr. Martin Luther King, Jr. once noted, "Philanthropy is commendable, but it must not cause the philanthropist to overlook the circumstances of economic injustice which make philanthropy necessary."



As I stated up front, all things considered, I'm glad the Gateses and Mr. Buffett started The Giving Pledge. It's better for our nation and the world to have billionaires giving to charity than to leave vast amounts of their wealth exclusively to their kids. I hope this initiative inspires bolder giving from billionaires, millionaires and the rest of us.



But it's not just the amount of giving that matters. The quality of the giving matters, too.



Thus far, The Giving Pledge has been silent on these questions of quality, following a politically safer route that says implicitly that all charitable giving is noble and of equal value. But that's just not true. The choices philanthropists make determine to what extent the common good is served by their generosity. We should all hope they make good choices.









The Weekly Standard blows the lid off another non-scandal -- and, in the process, all but begs House Republicans to conduct a wasteful and inane investigation:




HHS is Paying Google with Taxpayer Money to Alter 'Obamacare' Search Results (Updated)



The brazenness of the Obama administration never ceases to amaze. Try typing "Obamacare" into Google, and you'll find that the first entry is now the Obama administration's www.healthcare.gov. If you don't particularly like that result, you'll probably hate the fact that you're paying for it.



...



Using taxpayers' money to alter the results of search engines and to control the flow of information is disturbing on multiple levels. It's particularly disturbing when it's done to promote a massive expansion of government power, like Obamacare. And one wonders how – or if – it's even legal. 



Perhaps the new House of Representatives will want to ask the unelected Secretary Sebelius to explain how, or why, she thinks such use of taxpayers' money to promote a particular -- and highly unpopular -- political agenda is legally or substantively justifiable.




This is dumb, even for the Weekly Standard (though not too dumb to get Townhall in a lather.) 



"Obamacare" isn't a "political agenda," it's a government program, passed by Congress and signed into law by the President. The government has a natural and appropriate interest in making sure the public knows how a new government program works. The public, quite obviously, has such an interest as well.



Buying ads on Google isn't "control[ing] the flow of information," it's buying ads. It isn't a nefarious bribe to get Google to alter search results; it's how Google ads work. Here's the first example that popped into my head:







See what happened there? I typed "the weekly standard" into Google's search box, and Google put an ad for the Weekly Standard atop my search results. That's exactly what happened with the www.healthcare.gov ads in question. Here's a screenshot, from Politico's Ben Smith:







So, this is nothing more than the government buying ads, exactly -- exactly -- like The Weekly Standard does. Is that a scandal? Of course not. The government buys ads all the time. Like those military recruitment commercials you probably see a few hundred times a year. I haven't seen the Weekly Standard denounce that as an illegal use of taxpayer money to promote a political agenda by controlling the flow of information. Good thing, too: Such a complaint would be stupid.



robert shumake

Opinion: Can Oprah Help Restore Civility? - AOL <b>News</b>

Oprah began her new cable television network -- OWN -- at noon on New Year's Day, a network dedicated to the total and complete absence of mean-spiritedness.

500 More Red-Winged Blackbirds Found Dead in Louisiana - AOL <b>News</b>

Days after 100000 fish and approximately 4000 red-winged blackbirds were found dead in Arkansas, 500 deceased blackbirds and starlings were discovered on a Louisiana highway.

John Roberts Leaves CNN for Fox <b>News</b> - NYTimes.com

Executives at CNN confirmed Monday that John Roberts, who served as the morning anchor for the network since April 2007, would be joining Fox News as a national correspondent.


robert shumake

make-money-not-art by Marco Gervasio


robert shumake detroit










Thursday, December 30, 2010

Make Making Money

well i don't have much thought provoking opinion in regards to any of those 5 subjects. except Øbomba is a liar and has no balls. now i am very confused what to think about JA. i just read a long article this morning on NYT about the accusations these swedish woman made in regards to him and having sex with him. i think they sound like tiger's dumb doo girls. they wanted it so bad from this julian man, probably secretly wanted to get pregnant. then twist the whole story and condemn him. i am just sick of all this shit being news anyway.


yeah, let's just all be really merry around here like WB7 is every day. winky faces galore and so happy holidays. jeeze get real, it ain't so happy for 99% of people on this earth. why are you pretending to be so above this blight of criminals, destroying every piece of earth, wildlife, ocean beings and people's lives and future, happy holly dazing. america showing all this fake shit like lights and cutting down evergreen trees and putting stupid fake ornaments and lights in each window. it is a BIG waste of energy, that gets EXCEL energy wealthy and those MOFO ceo's billions. christ someone here in boulder put up a HUGE light bulb star on flagstaff mt. it looks hideous. stars don't look like this, nor made of fake stupid incandescent light bulbs.


i don't celebrate christMASS, i get through it.



Making maple syrup in a hotter world






It's hard to take big-picture global temperature increases and bring them down to a personal level—partly because of that confusion between weather and climate, and partly because scientists simply have a better understanding what is very likely to happen in an averaged-out global system, than they have of how changes in that global system are likely to affect your backyard.



I like the way Climate Wisconsin is trying to bridge that gap. First, they use interactive visuals to show the local symptoms of climate change, like rising average temperatures and fewer days of ice cover of Wisconsin lakes. Then, they connect those symptoms to Wisconsin life. If these trends continue, what impact will they have on things like fishing, forestry, farming and, yes, the making of maple syrup.



It's a hard line to walk. The family featured in this video has recently experienced some of the worst years for making maple syrup in four generations. But, because weather isn't climate, next year could be better for them, even as the climate, overall, continues to warm. At the same time, though, climate change is likely to have long-term impacts on where and how well sugar maples can grow—and when, and for how long, their sap runs in spring.



I think this video and the related essay do a better-than-average job of making that distinction. This family won't be out of business next year. But, over time, climate change is very likely to make this work harder for them. The harder it gets, Wisconsin traditions associated with maple syrup making will become less common—and the 5-million-dollar syrup industry will bring less money to the state.



Also, I just finished re-reading Little House in the Big Woods, and it's fun to see how the process of maple syrup production has, and hasn't, changed since Grandpa Ingalls threw a sugaring-off party at his Wisconsin cabin in the late 1860s. Check out the taps they hammer into the maples. They look just like the Little House illustrations, but instead of draining into wooden buckets, the sap now flows into plastic bags.



Thanks to agroman for Submitterating!



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Windows Phone Marketplace hits 5000 Apps and is Cracked

There's been good news and bad for Microsoft this week. The good news is that the number of apps available in the new Windows Phone marketplace has been growing steadily since October and has now passed the 5000 mark. ...

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New York City to Snooki: fuhgeddaboudit. MTV wanted.

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Salvatore A. Giunta, the first living person to receive the Congressional Medal of Honor since the Vietnam War, is this year's Times Square ball drop guest of honor. Surge Desk offers 5 facts about the famous New York tradition.


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Tuesday, December 28, 2010

Making Money on the Internet

well i don't have much thought provoking opinion in regards to any of those 5 subjects. except Øbomba is a liar and has no balls. now i am very confused what to think about JA. i just read a long article this morning on NYT about the accusations these swedish woman made in regards to him and having sex with him. i think they sound like tiger's dumb doo girls. they wanted it so bad from this julian man, probably secretly wanted to get pregnant. then twist the whole story and condemn him. i am just sick of all this shit being news anyway.


yeah, let's just all be really merry around here like WB7 is every day. winky faces galore and so happy holidays. jeeze get real, it ain't so happy for 99% of people on this earth. why are you pretending to be so above this blight of criminals, destroying every piece of earth, wildlife, ocean beings and people's lives and future, happy holly dazing. america showing all this fake shit like lights and cutting down evergreen trees and putting stupid fake ornaments and lights in each window. it is a BIG waste of energy, that gets EXCEL energy wealthy and those MOFO ceo's billions. christ someone here in boulder put up a HUGE light bulb star on flagstaff mt. it looks hideous. stars don't look like this, nor made of fake stupid incandescent light bulbs.


i don't celebrate christMASS, i get through it.




Ho! Ho! Ho! And a Merry Christmas to you all!



It's that time of year again and I've been so busy making Xboxes and E-readers and blankets with arms in them that I sometimes forget there are others like me doing good works but who are in need of some help.



These other "Santas" operate on a shoestring and need money to do their kind deeds. Unfortunately they can't do what I do to cover the cost of my operations. (I rent out my North Pole facilities to Superman eleven months of the year for him to use as his Fortress of Solitude.)



So Mrs. Claus, the elves, the reindeer and I are asking if you could make a last minute donation to one of the six worthy organizations I've listed below. Or do it as a gift in someone else's name and make that their Christmas present (thus fewer chimneys for me to go down. I know, I know, stop with the burgers in a donut bun.) These Santas will then turn around and use your money to create gifts greater than anything I could ever make in my workshop.



Here they are:



** The Innocence Project. Hundreds, if not thousands, of Americans sit in prison tonight having been wrongly convicted of a crime. They are 100 percent innocent and the system has the DNA samples to prove it. The Innocence Project is an amazing group that provides free attorneys and researchers who devote their time to freeing these innocent men and women. It's no mistake that human rights groups place the United States on their list of countries who throw the innocent behind bars. No country on earth (including China, with four times the population of the United States) has more people in prison than America. Please give to the Innocence Project so that those who've committed no crime do not spend another night in jail -- and so I don't have to spend so much time on Christmas Eve going through security when I make deliveries to them.



** The Bradley Manning Defense Fund. If I witness a crime while making my rounds on Christmas Eve, and I report it, I'm considered a hero. (Sometimes there's reward money!) Private Bradley Manning of the United States Army allegedly came across video of his fellow soldiers gunning down and killing in cold blood two reporters from Reuters and a group of Iraqis who were civilians. He apparently decided to report this crime to the American people. For this, he has been arrested and thrown into the brig -- where he has sat in tortuous solitary confinement for seven months. He is also believed to be the source of thousands of documents obtained by WikiLeaks which show the disgusting and immoral behavior of your government and Pentagon as they've prosecuted two illegal wars in Iraq and Afghanistan. This is a true travesty taking place and it's being done in your name. Please contribute to his legal defense fund and please send him a holiday card at:



Bradley Manning

c/o Courage to Resist

484 Lake Park Ave #41

Oakland CA 94610

USA



(See BradleyManning.org for how to mail things to him directly.)



** WikiLeaks. What more needs to be said? Frankly, in retrospect I'm GLAD they leaked my 2009 Naughty & Nice list -- especially the parts about the U.S. government. I know that may hurt a bit for those of you who are Americans, but trust me, it's good for you in the long run. What I do foresee in the coming year, though, is a battle for who controls the internet -- and those in power are going to find ways to clamp down and not make it so easy for all of us to share with each other so freely. (Another good group to give to that is helping to keep the internet free is Save the Internet.) From the Iraq War video to the proof that you're backing a corrupt government in Afghanistan to the fabricated cables sent to the Bush State Department from Havana about Mike's movie, WikiLeaks has performed an invaluable service. As long as they don't dig into what my elves do in the 11 months they're on vacation, I'm solidly behind WikiLeaks.



** The Water Project. Over a billion people on this planet have no access to clean drinking water. Approximately 2 million children under age 5 are killed each year worldwide by a water-related disease. This is insane considering we have the technology and the people power to fix this in a very short time period -- if we wanted. The money from just one year of the Iraq War would pretty much take care of it. Sad, isn't it, how we're capable of so much more, of being so much better. The Water Project is a hands-on, boots on the ground organization that's digging wells and getting clean drinking water to the Third World. This is one delivery -- water for a billion people -- that just doesn't fit in my sleigh.



** Park 51 Islamic Community Center ("The Ground Zero Mosque"). Here's a tip: if there's anything that will get you a lump of coal in your stocking, it's hating people based on their race or religion. And I'm sorry to say, folks like that were out in full force this year. They even won themselves an election. Soon they will hold congressional hearings to out America's Kenyan-born Muslim president. (My team's already getting extra coal ready for Christmas 2011.)



Meanwhile in lower Manhattan, a group of people who happen to be Muslim want to build a community center. They asked the Jewish Community Center in Manhattan for help. They helped them. It was so nice it made me think I should branch out into Hanukkah and Ramadan. Then the haters showed up. But I believe Park 51 will win this fight. Please help them.



** Democracy Now. This great daily show presents the news we never get to hear on mainstream radio or TV -- especially at the North Pole, where for some reason the cable system only runs the Hallmark channel and Spike. Amy Goodman and Co. do an incredible job bringing the truth to the American public every morning. I listen to them and I support them. (And I support all efforts for non-profit, community-based radio stations. You can learn more about that movement at Radio for All.)



So give if you can. I know these are tight times for most people and you've got yourselves and your families to take care of. I hope this time of the year is going well for you and if not, then please know that there are many -- including me -- who care about you and yours. Working together, it will get better for everyone.



Finally... those of you who don't have chimneys, could you possibly leave the door open this year? I don't like it any more than you do when I have to break in through your bathroom window.



Happy Christmas to all, and to all a good-night,

Santa (c/o Michael Moore)







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Thursday, December 23, 2010

foreclosure statistics


Washington (CNN) – It is not enough to say the economy is "struggling," "hurting," "sluggish" or "slow."


In this week's American Sauce, we nail down the specifics on our economic health: income, spending, GDP and jobs (now and future). And we look at a core problem, still: housing. We'll introduce you to a woman who's part of the next large group to face foreclosure (conventional loans on moderate homes). She personally demonstrates that all that talk of loan modifications has led to a tangled system of obstacles.


Click here to listen, or keep reading for a quick, bulleted list.



American Sauce's economic check-up:


* Personal bankruptcies: 1.5 million individuals applied for bankruptcy in the year between Sept. 2009 and Sept. 2010. That was a nearly 14 percent increase from the year before.


* Business bankruptcies: 58,322 businesses applied for bankruptcy in that time. Notably, that was a slight decrease of less than 1 percent from the year before.


* Bankruptcy stats: Look through them for yourself at http://www.uscourts.gov/Statistics/BankruptcyStatistics.aspx


* Unemployment rate: 9.8 percent in November, up from 9.6 percent in October.


* Those on unemployment rolls: 15.1 million people.


* Those not counted in unemployment rate: Up to 5 million. That includes as many as 3.5 million who have maxed out unemployment benefits and 1.3 million workers who have stopped filing paperwork for unemployment benefits, saying they do not believe they can find a job and have given up.


NOTE: there are no reliable figures on how many "99'ers" exist. From the Labor Department, we know 3.5 million people have fallen off the unemployment rolls but we do not know how many of them have found a job and how many are still unemployed.


* Unemployment Stats: Here are the latest – http://bls.gov/news.release/empsit.nr0.htm


* Personal income: Went up slightly in November, rising 0.5 percent in November.


* Personal spending: Also increased last month, going up 0.4 percent.


* Income/spending stats can be found here from the Bureau of Economic Advisors: http://www.bea.gov/newsreleases/national/pi/pinewsrelease.htm


* New home sales: Dropped another 8.1 percent in October. It was a drop of 28.5 percent from a year before and a plummet of 80 percent from the height of the housing boom.


* New home prices: Average sales price was $194,900 in October, 13.9 percent lower than in September.


* Existing home sales: Slid 2.2 percent in October.


* Existing home prices: Averaged $170,000 in October.


* More on new home numbers from CNNMoney: http://money.cnn.com/2010/11/24/real_estate/new_home_sales/index.htm

* More on existing homes from CNNMoney: http://money.cnn.com/2010/11/23/real_estate/home_sales_slow/index.htm


For more stats, including the latest figure on Gross Domestic Product, click here for this week's American Sauce podcast:



In his book, Thompson's search for the American dream ends at the burned-out husk of a former nightclub, a fitting metaphor for a city that went from the fastest-growing to the most-foreclosed city in America in the space of a year. As our article and its accompanying video document, today more than 80% of Vegas mortgages are underwater, and empty or abandoned home pepper the city.

Sunshine and Stricken Suburbs

Vegas is hardly the only region whose housing sector fed on dreams. In Florida, the third-most foreclosed state, dreams have fed the area's growth ever since Ponce de Leon ventured there in search of the fountain of youth. Our piece from Florida explores a different kind of dream: an uncompleted "Italian resort themed" suburban neighborhood that's now filled with cows. In order to save on taxes in the now-unprofitable real estate venture, the area's developer had the area reclassified as farmland and moved in livestock. As for the people who live there, the swanky neighborhood they signed on for is now a barbed-wire bonanza.

And dreams continue to be deferred across the country. In Modesto, Calif., Todd Lappin documents empty streets, hastily boarded-up windows and stagnant swimming pools in the fourth most foreclosed state. With his images of rusting barbecues, overgrown yards and abandoned homes, Lappin sketches a near-apocalyptic landscape, the scattered leavings of a once-posh suburban development.

Meanwhile, a promising development in Vickery, Ga., has started transforming into a money pit. To the dismay of the area's residents, the bankruptcy of Vickery's developer and rising foreclosures have sent neighborhood fees through the roof, even as property values have tumbled. As the author notes, it's unclear if the bucolic neighborhood will ever recoup its lost property values.

Small-Town Destitution

One doesn't have to travel to a sun-kissed wonderland to find a dream that came crashing down. As David Schepp documents in "The Housing Mess Hits One New York Town Hard," Mount Vernon, a scruffy suburb of New York City has also watched its property values plummet. With a majority African-American and Hispanic populace, the working-class city was heavy targeted by subprime lenders, a factor that helps explain why prices have fallen by 37% across the city and by as much as 72% in some neighborhoods.


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New York Daily <b>News</b>: Johnny Damon&#39;s Return To Yankees &#39;Unlikely <b>...</b>

According to Newsday, the Yankees have had "multiple conversations" with Johnny Damon about returning to the Bronx. However, a conflicting report from the NY Daily News labels the potential signing as "unlikely."

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iLounge news discussing the ArtStudio for iPad adds select tool, gradient fill. Find more Apps + Games news from leading independent iPod, iPhone, and iPad site.

Neandertal Relative Bred With Humans - Science <b>News</b>

Previously unknown Siberian group left fingerprints in some humans' DNA.


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New York Daily <b>News</b>: Johnny Damon&#39;s Return To Yankees &#39;Unlikely <b>...</b>

According to Newsday, the Yankees have had "multiple conversations" with Johnny Damon about returning to the Bronx. However, a conflicting report from the NY Daily News labels the potential signing as "unlikely."

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iLounge news discussing the ArtStudio for iPad adds select tool, gradient fill. Find more Apps + Games news from leading independent iPod, iPhone, and iPad site.

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Previously unknown Siberian group left fingerprints in some humans' DNA.


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New York Daily <b>News</b>: Johnny Damon&#39;s Return To Yankees &#39;Unlikely <b>...</b>

According to Newsday, the Yankees have had "multiple conversations" with Johnny Damon about returning to the Bronx. However, a conflicting report from the NY Daily News labels the potential signing as "unlikely."

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iLounge news discussing the ArtStudio for iPad adds select tool, gradient fill. Find more Apps + Games news from leading independent iPod, iPhone, and iPad site.

Neandertal Relative Bred With Humans - Science <b>News</b>

Previously unknown Siberian group left fingerprints in some humans' DNA.


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New York Daily <b>News</b>: Johnny Damon&#39;s Return To Yankees &#39;Unlikely <b>...</b>

According to Newsday, the Yankees have had "multiple conversations" with Johnny Damon about returning to the Bronx. However, a conflicting report from the NY Daily News labels the potential signing as "unlikely."

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iLounge news discussing the ArtStudio for iPad adds select tool, gradient fill. Find more Apps + Games news from leading independent iPod, iPhone, and iPad site.

Neandertal Relative Bred With Humans - Science <b>News</b>

Previously unknown Siberian group left fingerprints in some humans' DNA.


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New York Daily <b>News</b>: Johnny Damon&#39;s Return To Yankees &#39;Unlikely <b>...</b>

According to Newsday, the Yankees have had "multiple conversations" with Johnny Damon about returning to the Bronx. However, a conflicting report from the NY Daily News labels the potential signing as "unlikely."

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iLounge news discussing the ArtStudio for iPad adds select tool, gradient fill. Find more Apps + Games news from leading independent iPod, iPhone, and iPad site.

Neandertal Relative Bred With Humans - Science <b>News</b>

Previously unknown Siberian group left fingerprints in some humans' DNA.


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New York Daily <b>News</b>: Johnny Damon&#39;s Return To Yankees &#39;Unlikely <b>...</b>

According to Newsday, the Yankees have had "multiple conversations" with Johnny Damon about returning to the Bronx. However, a conflicting report from the NY Daily News labels the potential signing as "unlikely."

ArtStudio for iPad adds select tool, gradient fill | iLounge <b>News</b>

iLounge news discussing the ArtStudio for iPad adds select tool, gradient fill. Find more Apps + Games news from leading independent iPod, iPhone, and iPad site.

Neandertal Relative Bred With Humans - Science <b>News</b>

Previously unknown Siberian group left fingerprints in some humans' DNA.


bench craft company scam

New York Daily <b>News</b>: Johnny Damon&#39;s Return To Yankees &#39;Unlikely <b>...</b>

According to Newsday, the Yankees have had "multiple conversations" with Johnny Damon about returning to the Bronx. However, a conflicting report from the NY Daily News labels the potential signing as "unlikely."

ArtStudio for iPad adds select tool, gradient fill | iLounge <b>News</b>

iLounge news discussing the ArtStudio for iPad adds select tool, gradient fill. Find more Apps + Games news from leading independent iPod, iPhone, and iPad site.

Neandertal Relative Bred With Humans - Science <b>News</b>

Previously unknown Siberian group left fingerprints in some humans' DNA.


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Wednesday, December 8, 2010

Free Making Money


It’s that magical time of the year when brand preferences are being lodged in the consumer psyche by any means necessary, be it free online shipping offers or conventional “doorbuster” style shopper stampedes. (Plus, in an admirable show of advance conditioning, there are those sidebar Four Loko-fueled parking lot brawls.)


But the romance of the brand is a notoriously ephemeral thing, as any casual survey of thrift-store Tickle-Me Elmo and Tamagotchi displays will promptly demonstrate. To do the job right, in this as in so many other realms, we would do well to heed the example of the Germans. As Bloomberg’s Chris Reiter reports, Deutschland’s Big Three automakers—BMW, Mercedes, and Audi (now a Volkswagen property)—have long been locked into a battle for the overtaxed attention spans of the youth market.


Back in February, Audi made a dramatic bid for high-end kiddie allegiance with a $13,300 model of a 1930s roadster, evidently calculating that a Weimar-era collectible is the perfect bridge to the true sturm-und-drang of a privileged adolescence. The model comes replete with “an aluminum frame, hydraulic brakes, seven speeds, leather-clad steering wheel, and oak dashboard,” and nearly sold out of its initial 500-unit manufacturing run, Reiter notes.


The idea behind such lush toy marketing, of course, is to instill intense brand-loyalty among the market’s littlest thought leaders. "Merchandising is important not because you can make huge money with it,” Audi sales chief Peter Schwarzenbauer tells Reiter, “but because it's another means of positioning your brand.” That means that Audi isn’t confining its initiatives to pint-sized drive trains, but is branching out to other durable badges of status, such as a $17,000-plus table soccer game—the idea here, evidently, being not so much to cultivate hooligan-style soccer fandom in the plutocratic young, but rather to inculcate the more genteel and respectable habit of full-scale team ownership.


It’s true that Audi isn’t neglecting more downmarket kiddie consumers in its push, with a $60 branded teddy bear and a $400 red-plastic version of the roadster; here, the functional array of model accessories include “an adjustable rollover bar, hand brake, over-sized tires with Audi-style rims, and padded seats.” But the main event is clearly the scrum for top-line market cachet, which is why Audi’s rivals are stepping up their game. Mercedes, for instance, is planning a spring rollout for “the foot-powered SLS Bobby-Benz, featuring headlights, grill, and rear end similar to those of the company's $183,000 SLS sportscar. The toy SLS features quiet-running tires, an Ackermann steering system with tight cornering for living-room maneuverability, and a steering wheel that absorbs impact to prevent injury in the event of a collision.” The model will boast a comparatively modest $120 asking price—but that loss-leader price point is a small sacrifice when you’re grooming future six-figure auto customers. "All the products have to live up to Mercedes' standards for quality and safety—especially our toys, which are all-time favorites with the next generation of Mercedes-Benz customers," reports Christian Boucke, who heads up the Benz accessories division.


BMW, meanwhile, appears to be the most horizontally minded lifestyle competitor in the luxe-branded market, brandishing a wide panoply of gear from a $460 kid-scale version of its M3 GT2 race car to a pair of $50 rain boots. The Beamer accessories division also turns a healthy 7 percentish profit—even though its brand-keepers, too, stress their real stake is in the longer-term loyalty game. “We are first and foremost a marketing initiative, and the main objectives are to broaden the brand's presence and strengthen loyalty," says Thomas Goerdt, who directs BMW’s distinctly un-German-sounding merchandising and lifestyle unit.


Still, the great risk of too-rampant accessory branding is market saturation—which is why Michel Gabriel, a branding specialist who has advised past Audi projectS, draws the line at underwear, even though “a lot of money can be made from a product” aimed at the intimate end of the brand market.


We can’t help thinking, though, that the Grosse Drei auto barons are selling short tomorrow’s financial titans with mere miniature knockoffs of luxury rides—and not just because their British competitor, Aston Martin, still owns the highest tip of the market with a Volante Junior model fetching a cool $24,000 with a devoted consumer base of young royals—who have duly gone on to modify their fullscale Astons to run on wine.


After all, the lesson of branding the world over is that a truly consummate brand eventually eclipses its mere material referent—hence the power of the glyphlike Nike swoosh (which only cost the firm $35 when design student Carolyn Davidson submitted in in 1971), or the “i”-themed Mac brand interface. Likewise, the business model for Mercedes has involved coaxing lavish multimillion-dollar subsidies from U.S. lawmakers at the same time it’s presented itself as an above-the-fray survivor of the 2008 global auto downturn.


Likewise, BMW has briskly seen to it that influential state congressional delegations have placed its own export interests ahead of the bailed-out U.S. auto industry—while Audi’s corporate parent Volkswagen has at least been candid in soliciting U.S. bailout funds, while also putting in for homeland funds to shore up its rickety loan operation. (Needless to say, this corporate pursuit of public-sector handouts doesn’t seem to have softened VW’s stand on American union drives, since like other foreign automakers, it’s expanded operations in anti-union right-to-work states to evade higher labor costs at home.) All of which is to say that, if doting plutocratic parents are looking to instill formative brand preferences this holiday season, nothing says “heed daddy’s example” like a simple, influence-subsidized government check. And Lord knows that for the properly connected family or industry, a good government kickback is about as hard to obtain as a pair BMW rain boots.




You, valued and valuable reader, are invited to join Chris Lehmann and your other fellow rich people to celebrate the publication of Rich People Things, this Thursday, December 2nd, at Le Poisson Rouge in New York City, from 7 to 9 p.m. There will even be a brief chit-chat with Thomas Frank and Maureen "Moe" Tkacik.



As we’re all well aware, Facebook doesn’t offer an iPad app. Well, maybe we’re not all so aware of that. Because Friendly, an unofficial app made by Oecoway, has been a massive hit on the platform. In fact, it has over 500,000 active users, co-founder Cyril Moutran tells us. And that’s pretty amazing considering that they have been charging for the app. But you can probably expect that number to explode even further, as they’ve decided to make the app free.


To be clear, there will still be a $0.99 version of Friendly, but the only difference from the new free version is that it won’t have ads. Undoubtedly, most users won’t care about that and will opt for the free version. And the app will rack up even more downloads because 1) again, Facebook doesn’t have an official app and 2) Friendly is a very solid way to use Facebook on the device.


We’re making Friendly for Facebook free, because we want to expand our user base and put Friendly for Facebook in as many people’s hands as possible,” Moutran says. The service essentially takes the touch-optimized version of Facebook’s site and wraps it in their own native app wrapper. But this allows them to add more functionality, such as the ability to change fonts and colors. Plus you can browse the web within it and quickly share back to Facebook. You can also easily manage multiple Facebook accounts from the app.


The app also brings a native app look, feel, and performance to Facebook. That may not sound like much, but given the usage numbers, it definitely can’t be overlooked.


But while Friendly is very good, let’s be honest: if Facebook had their own app, most people would likely use that. People currently searching for “Facebook” on the iPad only have the third-party options — and this has tricked some people. And considering that many of these apps are paid apps, that has cost people money — something which Facebook can’t like too much.


So did Facebook pressure Friendly to go free? It doesn’t seem that way. Moutran says that Facebook has been very supportive of what they’ve been doing. “The Facebook Platform team in particular deserves kudos for their around the clock dedication at providing help and guidance to developers on iOS SDK,” he says.



Maybe we should take Friendly going free as a sign that an official app is coming? That also doesn’t seem all that likely given Facebook CEO Mark Zuckerberg’s recent words about the possibility.


While Moutran declined to talk about their revenue numbers, if you simply take the 500,000 user number and multiply it by the one dollar the app had sold for, you get $500,000 (before Apple takes their 30 percent cut). Of course, Moutran did say the 500,000 is active users, so it’s possible the app has been downloaded quite a bit more, bringing Oecoway even more money.


Now they’ll likely have to replace a lot of that money with ad revenue. Will it add up? Who knows, but this move will undoubtedly bring them a lot more users.


We’re really excited because Friendly for Facebook has been an extremely successful paid application. It’s held the top overall spot for paid applications for more than 40 days, and it’s been the top paid social media iPad app since we launched version 1.0. But we want as many people as possible to be able to experience Friendly for Facebook so that’s why we are making it free,” Moutran reiterates.


That’s great news for Facebook users and iPad lovers alike.


You can find the free version of Friendly here. And the paid version here.






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Fox <b>News</b> Is Almost As Important As ESPN, And Wants Subscriber Fees <b>...</b>

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In addition to today's news that promo codes for applications in Apple's iOS App Store are now valid worldwide, several other items of interest related to the iOS and Mac App Stores have surfaced yest.

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Fox <b>News</b> Is Almost As Important As ESPN, And Wants Subscriber Fees <b>...</b>

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Fox <b>News</b> Is Almost As Important As ESPN, And Wants Subscriber Fees <b>...</b>

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In addition to today's news that promo codes for applications in Apple's iOS App Store are now valid worldwide, several other items of interest related to the iOS and Mac App Stores have surfaced yest.

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Fox <b>News</b> Is Almost As Important As ESPN, And Wants Subscriber Fees <b>...</b>

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In addition to today's news that promo codes for applications in Apple's iOS App Store are now valid worldwide, several other items of interest related to the iOS and Mac App Stores have surfaced yest.

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Fox <b>News</b> Is Almost As Important As ESPN, And Wants Subscriber Fees <b>...</b>

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Fox <b>News</b> Is Almost As Important As ESPN, And Wants Subscriber Fees <b>...</b>

News Corp. is looking to increase subscriber fees for Fox News Channel -- "That channel in the cable world is right there with ESPN," says COO Chase Carey.


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Fox <b>News</b> Is Almost As Important As ESPN, And Wants Subscriber Fees <b>...</b>

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In addition to today's news that promo codes for applications in Apple's iOS App Store are now valid worldwide, several other items of interest related to the iOS and Mac App Stores have surfaced yest.

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Fox <b>News</b> Is Almost As Important As ESPN, And Wants Subscriber Fees <b>...</b>

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More App Store <b>News</b>: No Mac App Store Promo Codes, iOS/Mac App <b>...</b>

In addition to today's news that promo codes for applications in Apple's iOS App Store are now valid worldwide, several other items of interest related to the iOS and Mac App Stores have surfaced yest.

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Fox <b>News</b> Is Almost As Important As ESPN, And Wants Subscriber Fees <b>...</b>

News Corp. is looking to increase subscriber fees for Fox News Channel -- "That channel in the cable world is right there with ESPN," says COO Chase Carey.


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More App Store <b>News</b>: No Mac App Store Promo Codes, iOS/Mac App <b>...</b>

In addition to today's news that promo codes for applications in Apple's iOS App Store are now valid worldwide, several other items of interest related to the iOS and Mac App Stores have surfaced yest.

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Fox <b>News</b> Is Almost As Important As ESPN, And Wants Subscriber Fees <b>...</b>

News Corp. is looking to increase subscriber fees for Fox News Channel -- "That channel in the cable world is right there with ESPN," says COO Chase Carey.


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More App Store <b>News</b>: No Mac App Store Promo Codes, iOS/Mac App <b>...</b>

In addition to today's news that promo codes for applications in Apple's iOS App Store are now valid worldwide, several other items of interest related to the iOS and Mac App Stores have surfaced yest.

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Fox <b>News</b> Is Almost As Important As ESPN, And Wants Subscriber Fees <b>...</b>

News Corp. is looking to increase subscriber fees for Fox News Channel -- "That channel in the cable world is right there with ESPN," says COO Chase Carey.


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In addition to today's news that promo codes for applications in Apple's iOS App Store are now valid worldwide, several other items of interest related to the iOS and Mac App Stores have surfaced yest.

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Michael Jackson Listen To The Entire Michael Album. Michael Jackson News. December 08, 2010. Listen To The Entire Michael Album. Here's your chance to listen to the entire Michael Album coming out December 14th. Preview the album below ...

Fox <b>News</b> Is Almost As Important As ESPN, And Wants Subscriber Fees <b>...</b>

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In addition to today's news that promo codes for applications in Apple's iOS App Store are now valid worldwide, several other items of interest related to the iOS and Mac App Stores have surfaced yest.

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Michael Jackson Listen To The Entire Michael Album. Michael Jackson News. December 08, 2010. Listen To The Entire Michael Album. Here's your chance to listen to the entire Michael Album coming out December 14th. Preview the album below ...

Fox <b>News</b> Is Almost As Important As ESPN, And Wants Subscriber Fees <b>...</b>

News Corp. is looking to increase subscriber fees for Fox News Channel -- "That channel in the cable world is right there with ESPN," says COO Chase Carey.


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More App Store <b>News</b>: No Mac App Store Promo Codes, iOS/Mac App <b>...</b>

In addition to today's news that promo codes for applications in Apple's iOS App Store are now valid worldwide, several other items of interest related to the iOS and Mac App Stores have surfaced yest.

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Fox <b>News</b> Is Almost As Important As ESPN, And Wants Subscriber Fees <b>...</b>

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